I’ve previously touched on the importance of defining your brand’s purpose, not just its promise, and how to achieve brand consistency. The third core element
In a previous blog post, I shared conversation starters on how to define your brand’s purpose, and why it’s necessary to go above and beyond
Over the next few weeks, I aim to set the foundation for building better brands through a series of blog posts that takes a look
This is a special time of year, the holidays that is. Spending time with loved ones, eating food, watching football and enjoying delicious delicacies. It’s
Last week, I discussed what a brand consists of and a few benefits branding will have on your business. If you need a full refresher
This is part one. Branding is all about how you present yourself (your business) to the public. It’s how you behave and interact with customers.
It doesn’t matter whether you’re a business or an individual, you have a brand. Your brand could be personal, professional or a mixture of the