eastlackmedia http://www.eastlackmedia.com Content Marketing Decoded Thu, 22 Jun 2017 23:30:27 +0000 en-US hourly 1 https://wordpress.org/?v=4.7.5 https://i1.wp.com/www.eastlackmedia.com/wp-content/uploads/2017/06/cropped-eastlackmedia-4.png?fit=32%2C32 eastlackmedia http://www.eastlackmedia.com 32 32 85566717 Facebook Advertising: Is it Worth Paying to Promote Your Content? http://www.eastlackmedia.com/facebook-advertising-is-it-worth-paying-to-promote-your-content/ http://www.eastlackmedia.com/facebook-advertising-is-it-worth-paying-to-promote-your-content/#respond Mon, 05 Jun 2017 14:00:32 +0000 http://www.eastlackmedia.com/?p=2872 To promote content on Facebook, or not to promote content on Facebook – that is the question on every marketer’s mind. Whether your goal is

Read More

The post Facebook Advertising: Is it Worth Paying to Promote Your Content? appeared first on eastlackmedia.

]]>
http://www.eastlackmedia.com/facebook-advertising-is-it-worth-paying-to-promote-your-content/feed/ 0 2872
The Value of Adding Infographics to Your Content Marketing Playbook http://www.eastlackmedia.com/power-content-marketing-playbook-new-play-infographic/ Mon, 22 May 2017 14:00:02 +0000 http://www.eastlackmedia.com/?p=1421 An infographic is a visual tool used to communicate data, tell a story or illustrate a principle, as clearly and effectively as possible. They are a

Read More

The post The Value of Adding Infographics to Your Content Marketing Playbook appeared first on eastlackmedia.

]]>
1421
[e1] All big ideas have small beginnings http://www.eastlackmedia.com/e1-big-ideas-small-beginnings/ Mon, 15 May 2017 15:00:39 +0000 http://www.eastlackmedia.com/?p=3093 All big ideas have small beginnings…and that’s the incredible truth about content marketing! Never doubt what you can accomplish. You can accomplish incredible things if

Read More

The post [e1] All big ideas have small beginnings appeared first on eastlackmedia.

]]>
3093
The Value of Adding Email Newsletters to Your Content Marketing Playbook http://www.eastlackmedia.com/why-you-should-add-an-email-newsletter-to-your-content-marketing/ Mon, 08 May 2017 14:00:08 +0000 http://www.eastlackmedia.com/?p=1987 Email marketing is a great way to reach your customers where they are without having to spend a lot of money to do so. When

Read More

The post The Value of Adding Email Newsletters to Your Content Marketing Playbook appeared first on eastlackmedia.

]]>
1987
The Value of Adding Webinars to Your Content Marketing Playbook http://www.eastlackmedia.com/power-content-marketing-playbook-new-play-webinar/ Mon, 24 Apr 2017 14:00:12 +0000 http://www.eastlackmedia.com/?p=1429 Webinars are quickly taking the digital marketing world by storm. They offer a cost-effective alternative to in-person meetings and allow content marketers to expand their brand’s

Read More

The post The Value of Adding Webinars to Your Content Marketing Playbook appeared first on eastlackmedia.

]]>
1429
The Value of Adding Podcasts to Your Content Marketing Playbook http://www.eastlackmedia.com/power-content-marketing-playbook-new-play-podcast/ Mon, 10 Apr 2017 14:00:29 +0000 http://www.eastlackmedia.com/?p=1418 One of the hottest trends lately in content marketing has been the rise of podcasts. Podcasts are a great way to tell your story or

Read More

The post The Value of Adding Podcasts to Your Content Marketing Playbook appeared first on eastlackmedia.

]]>
1418
The Value of Adding Video to Your Content Marketing Playbook http://www.eastlackmedia.com/value-adding-video-content-marketing/ Mon, 27 Mar 2017 14:00:19 +0000 http://www.eastlackmedia.com/?p=1178 Video is one of the most powerful types of content that content marketers can use to engage their audiences and drive brand awareness. Video content offers

Read More

The post The Value of Adding Video to Your Content Marketing Playbook appeared first on eastlackmedia.

]]>
1178
A Guide to Creating a Winning Content Marketing Playbook http://www.eastlackmedia.com/a-guide-to-creating-a-winning-content-marketing-playbook/ Mon, 20 Mar 2017 15:00:26 +0000 http://www.eastlackmedia.com/?p=2659 Who knew the movie Prometheus would teach us such a valuable lesson in content marketing but Michael Fassbender’s character was onto something when he said,

Read More

The post A Guide to Creating a Winning Content Marketing Playbook appeared first on eastlackmedia.

]]>
2659
8 Helpful Tips to Build a Brand in the Age of Social Media http://www.eastlackmedia.com/8-tips-build-brand-age-social-media/ http://www.eastlackmedia.com/8-tips-build-brand-age-social-media/#comments Fri, 13 Jan 2017 15:00:38 +0000 http://www.eastlackmedia.com/?p=1978 Is your brand being represented the way it was intended to be on social media? Social media being used for an endless list of reasons,

Read More

The post 8 Helpful Tips to Build a Brand in the Age of Social Media appeared first on eastlackmedia.

]]>
http://www.eastlackmedia.com/8-tips-build-brand-age-social-media/feed/ 2 1978
The ABC’s of Content Marketing for Advice & Inspiration http://www.eastlackmedia.com/the-abcs-of-content-marketing/ Fri, 06 Jan 2017 15:00:00 +0000 http://www.eastlackmedia.com/?p=1786 “Content marketing is the only form of marketing left.” Seth Godin There is no getting around it. When you discuss marketing among your friends and

Read More

The post The ABC’s of Content Marketing for Advice & Inspiration appeared first on eastlackmedia.

]]>
1786